About Winona:
Winona is one of the leading telemedicine companies providing HRT for women in menopause. We’ve built all of our technology in house including an EHR, patient care admin system, patient portal, website, marketing technology etc. Winona has two compounding pharmacies and a team of in house physicians providing world-class care via a fully vertically integrated business model.
About the role:
Winona is seeking a full-time remote Junior Media Buyer to assist in launching and optimizing paid media campaigns across various digital channels. This is an entry-level role, ideal for candidates with foundational knowledge of digital advertising who are eager to develop their skills in a fast-paced, data-driven environment. The primary focus of this role will be to support campaign execution, audience research, and performance monitoring.
Seniority Level: Junior-Mid level
Responsibilities:
Campaign Support: Assist in the setup and launch of paid media campaigns across platforms such as Meta (Facebook/Instagram), Google Ads, TikTok, and other channels.
Performance Monitoring: Monitor campaign performance, ensuring that key metrics align with business objectives.
Audience Research: Conduct market and audience research to refine targeting strategies for new campaigns.
Collaboration: Collaborate with the creative team to ensure ad assets are aligned with campaign goals.
Budget Management: Assist in budget tracking and allocation.
Industry Updates: Stay updated on platform updates and industry trends to improve campaign effectiveness.
A/B Testing: Assist in A/B testing for ads, landing pages, and audience segments to improve conversion rates.
Daily Operations: Support daily campaign operations, including ad adjustments, audience refinements, and ad performance tracking.
Requirements:
Bachelor's degree in Marketing, Business, Communications, or a related field (preferred but not required).
1+ years of experience in digital marketing or paid media (internships included).
Basic understanding of digital advertising, audience targeting, and campaign setup.
Familiarity with Google Ads, Meta Ads Manager, and/or other ad platforms is a plus.
Strong analytical and problem-solving skills with a keen attention to detail.
Excellent communication and organizational skills.
Ability to manage multiple tasks and work under deadlines.
Eagerness to learn and grow in digital media buying.
What’s in it for you?
As a full-time member of our team, you’ll enjoy:
Flexible hours, work wherever you choose
Unlimited PTO
Non-working holidays per country of residence
Pro-rated 13th-month bonus in select regions
Referral bonuses
Financial support for online courses
Fun and casual work environment
Employee engagement activities and virtual gatherings
We are a diverse, global team! 🌍
Equal Employment Opportunity
Winona provides equal employment opportunities to all qualified individuals without regard to race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, physical or mental disability, military or veteran status, genetic information, or any other protected classification. Equal employment opportunity extends to all aspects of employment including, but not limited to, recruitment, hiring, training, promotion, demotion, transfer, leaves of absence, and termination. Winona takes allegations of discrimination, harassment, and retaliation seriously and will promptly investigate such behaviors.
