Taylor is looking for an enthusiastic and ambitious Assistant Account Executive to provide excellent program execution and PR support for some of the world's leading brands.
You are open minded, ready to learn, and motivated to continue to build your career in the PR, social, and digital marketing industry. For you, “diversity” isn’t just a buzzword or challenge, but rather an opportunity and school of thought you use to embrace creativity and collaboration in all that you do.
Day-to-day responsibilities will include:
Client Business and Mar/Comm Strategy:
- Conduct media monitoring, competitive audits, and other relevant client research, to develop a basic understanding of client’s business, brand, and industry
- Assist with preparation of client presentations and reports that highlight relevant themes, trends, and implications for program development.
- Develop a basic understanding of the agency's business model, structure, and offerings and how they come together in service of client partner's business needs
Influencer Relations & Pitching:
- Develop robust media lists, pitch notes, and message points that are on strategy and meet client brand and business objectives
- Proactively pitch media on a daily basis
- Write, coordinate, and distribute press materials, press kits, fact sheets, and mailings
- Proactively identify media relations challenges and work to develop solutions that remain on brand and on strategy
Activation & Program Management:
- Actively participate in program ideation and planning, demonstrating basic knowledge across a variety of channels such as events, media tours, social influencer programs, stunts, sponsorships, digital content, etc.
- Manage tactical elements of program activation including scheduling, status reports, travel coordination, document preparation, mailings, etc. (May attend events and assist with on-site event coordination, as needed)
- Contribute to community management across relevant digital platforms (Instagram, Snapchat, Facebook, Twitter, etc.)
- Assist with monitoring and reporting throughout campaigns/programs, demonstrating a basic understanding of KPI's across channels
- Assist with development and delivery of campaign/program re-caps, reports, and other presentations to clients
Business Acumen & Financials
- Responsible for team meeting coordination including scheduling, agendas, materials preparation, note taking, etc.
- Assist with client billing and program budget/expense reconciliation
- Complete timesheets accurately and in a timely manner
Minimum qualifications and requirements:
- Bachelor's / master's degree in marketing, advertising, PR or related field and/or equivalent work experience
- 1-2 years of working experience or prior internship(s) in PR and/or Digital/Social agencies
- Proficiency with Microsoft Office
- Strong attention to detail, organization, multitasking, and time-management
- Writes, presents, and communicates in an articulate and persuasive manner, across a variety of platforms, including social media
- Team player who enjoys working with and helping others in a collaborative environment
- Curious and open to others' ideas and view points with a willingness to learn and take constructive feedback
- A good problem solver who seeks to make improvements and learns from mistakes
- Interest in spirits, entertainment culture, and/or sports
About Taylor
We are a purpose-led marketing communications agency that has shaped possibilities for the world's leading brands for four decades. Our heritage in public relations and deep sports & entertainment expertise fuels breakthrough creativity across the entire media ecosystem.
Compensation
$55,000/yr